Who We Are
Social Magpie was created to help businesses discover their voice on social media.
Founder Liam Smith has worked his magic in both the public and private sector, and enjoyed fantastic success with his unique style.
During his time at Doncaster Council, Liam was responsible for the #DoncasterGrittingWorldCup, a viral campaign to name the council’s fleet of gritter lorries. This campaign was so successful that he even ended up being interviewed on BBC News about the whole thing, after generating 7 million Twitter impressions in 48 hours.
After this amazing success, and several other great projects like these, Liam left for pastures new and joined Yorkshire Wildlife Park – one of the most popular animal attractions in the UK.
During his time there, Liam oversaw all the social media channels for the Park, overhauling the corporate tone in the process and leading to a 600% increase in online engagement across all channels. This is even more impressive considering he spent the majority of his time just stroking a Rhino.
This unique ability to create engaging corporate tones and fantastic content led to the creation of Social Magpie, where Liam can personally help your business to get results like these.